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Agenda

time icon 4 June, 2025 05:00 pm to
07:00 pm

NAWBO Greater DC Welcome Reception

Join us at a Downtown DC woman-owned staple as NAWBO Greater DC celebrates its 50th anniversary along with NAWBO National in Washington, DC, with members, Hill staffers and national sponsors and partners!

We’re excited to bring together women business owners from across the country, including those local to DC. Whether you're here for NAWBO’s National Women’s Business Conference, as a NAWBO Greater DC member or as a fellow woman business owner, this event promises energy, excitement and valuable connections you won’t want to miss!

PS: The restaurant recently celebrated a milestone anniversary—it’s 35th—too! Be sure to congratulate the owner, Chris, when you’re there!

NOTE: This event is included in Advocacy Day event registration via the NAWBO National website.


To purchase tickets to this reception, click here.

Regular online ticket sales end: 05/31/2025 at 11:59 p.m.
$45 member / $55 non-member

Late/door online ticket sales end: 06/03/2025 at 11:59 p.m.
$50 member / $60 non-member


Location: Ristorante I Ricchi, 1220 19th St NW, Washington, DC 20036

Join us at a Downtown DC woman-owned staple as NAWBO Greater DC celebrates its 50th anniversary along with NAWBO National in Washington, DC, with members, Hill staffers and national sponsors and partners!

We’re excited to bring together women business owners from across the country, including those local to DC. Whether you're here for NAWBO’s National Women’s Business Conference, as a NAWBO Greater DC member or as a fellow woman business owner, this event promises energy, excitement and valuable connections you won’t want to miss!

PS: The restaurant recently celebrated a milestone anniversary—it’s 35th—too! Be sure to congratulate the owner, Chris, when you’re there!

NOTE: This event is included in Advocacy Day event registration via the NAWBO National website.


To purchase tickets to this reception, click here.

Regular online ticket sales end: 05/31/2025 at 11:59 p.m.
$45 member / $55 non-member

Late/door online ticket sales end: 06/03/2025 at 11:59 p.m.
$50 member / $60 non-member


time icon 5 June, 2025 08:45 am to
09:15 am

Breakfast

Location: Empire Ballroom
time icon 5 June, 2025 09:15 am to
10:15 am

Advocacy Day Morning Session - Fueling Small Business Growth: Reliable Energy, Smart Policy, and a Competitive Future

Join leaders from the public and private sectors for a discussion on how America’s energy future intersects with small business success. Building on new research from the Progressive Policy Institute, this session will explore how affordable, reliable energy sources—particularly natural gas—play a vital role in powering Main Street businesses, advancing economic opportunity, and ensuring resilience in a changing policy landscape. This panel will also examine the energy transition through a small business lens—focusing on what women entrepreneurs need from policymakers to manage costs, stay competitive, and meet sustainability expectations. This is a forward-looking, solutions-oriented conversation designed to bring together voices across the aisle and across sectors.

Key Takeaways:

  • Understand the economic and policy impacts of energy choices on small and women-owned businesses.
  • Learn about the role natural gas plays in balancing emissions goals with affordability and reliability.
  • Explore bipartisan policy opportunities to support small businesses in the clean energy transition.
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Katie Vlietstra Wonnenberg
Principal, Public Private Strategies & President, Business for America’s Future Fund
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Angela Dingle
President & CEO, Women Impacting Public Policy (WIPP)
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Neel Brown
Managing Director, the Progressive Policy Institute (PPI)
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Megan Patton
2025-2026 NAWBO National Board Chair Elect
Location: Empire Ballroom

Join leaders from the public and private sectors for a discussion on how America’s energy future intersects with small business success. Building on new research from the Progressive Policy Institute, this session will explore how affordable, reliable energy sources—particularly natural gas—play a vital role in powering Main Street businesses, advancing economic opportunity, and ensuring resilience in a changing policy landscape. This panel will also examine the energy transition through a small business lens—focusing on what women entrepreneurs need from policymakers to manage costs, stay competitive, and meet sustainability expectations. This is a forward-looking, solutions-oriented conversation designed to bring together voices across the aisle and across sectors.

Key Takeaways:

  • Understand the economic and policy impacts of energy choices on small and women-owned businesses.
  • Learn about the role natural gas plays in balancing emissions goals with affordability and reliability.
  • Explore bipartisan policy opportunities to support small businesses in the clean energy transition.
time icon 5 June, 2025 10:15 am to
10:15 am

Buses Load for Capitol Hill

Meet in Parkview lobby to load the buses to Capitol Hill.  That area is the lobby off the East Promenade. 

Location: Parkview Lobby

Meet in Parkview lobby to load the buses to Capitol Hill.  That area is the lobby off the East Promenade. 

time icon 5 June, 2025 11:00 am to
11:30 am

Group Photo

We are excited to continue one of our most popular traditions of taking a group photo on Capitol Hill!

Location: Near U.S. Capitol Visitor Center, First Street SE, Washington, DC 20515

We are excited to continue one of our most popular traditions of taking a group photo on Capitol Hill!

time icon 5 June, 2025 11:30 am to
02:00 pm

Partner Briefing Lunch

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Deb Fischer
Honorable U.S. Senator of Nebraska
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Steve Abbott
Head of Public Policy & Government Affairs, Gusto
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Angela Alsobrooks
Honorable U.S. Senator of Maryland
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Marcy Kaptur
Honorable U.S. Congresswoman of Ohio
Location: Hart Senate Office Building, Room SH-902
time icon 5 June, 2025 02:00 pm to
04:30 pm

Group Meetings with Legislators

Let us know if you would like to join others in small group meetings with legislators to advocate for NAWBO's bi-partisan agenda!

Location: Capitol Hill

Let us know if you would like to join others in small group meetings with legislators to advocate for NAWBO's bi-partisan agenda!

time icon 5 June, 2025 05:00 pm to
06:30 pm

Leader Onboarding - Strategic Conversations: For Chapter Leaders

Leader Onboarding - Strategic Conversations: Sharing Experiences, Shaping Futures (for chapter leaders)

Get ready for 90 minutes of powerful insights and candid conversations with NAWBO’s top national and chapter leaders! Connect with inspiring women who’ve navigated the same challenges —balancing NAWBO leadership with running a business, energizing board members, and maximizing member engagement—and gain their strategies to lead with confidence. Join high-impact roundtables to swap ideas, tackle real-world scenarios, and leave with practical solutions and a network of allies you can rely on. Don’t miss this chance to shape your journey alongside leaders who truly get it.

Participants will:

  • Connect with National and local leaders to build a support network and gain valuable insights.
  • Discuss practical solutions to common leadership challenges in focused small groups.
Location: Empire Ballroom

Leader Onboarding - Strategic Conversations: Sharing Experiences, Shaping Futures (for chapter leaders)

Get ready for 90 minutes of powerful insights and candid conversations with NAWBO’s top national and chapter leaders! Connect with inspiring women who’ve navigated the same challenges —balancing NAWBO leadership with running a business, energizing board members, and maximizing member engagement—and gain their strategies to lead with confidence. Join high-impact roundtables to swap ideas, tackle real-world scenarios, and leave with practical solutions and a network of allies you can rely on. Don’t miss this chance to shape your journey alongside leaders who truly get it.

Participants will:

  • Connect with National and local leaders to build a support network and gain valuable insights.
  • Discuss practical solutions to common leadership challenges in focused small groups.
time icon 5 June, 2025 06:30 pm to
06:30 pm

Dinner on Your Own & Time to Explore

The Omni Shoreham Hotel is located in the Adams Morgan neighborhood. This neighborhood is world-renowned for its fantastic restaurants and nightlife, colorful retail stores and historic tree-lined residential streets. Be sure to explore the variety of food and beverage options and award-winning restaurants serving cuisines from around the world.  Everything is a short 5–10-minute ride away or a 15–20-minute walk from the hotel.  

Location: Washington, DC

The Omni Shoreham Hotel is located in the Adams Morgan neighborhood. This neighborhood is world-renowned for its fantastic restaurants and nightlife, colorful retail stores and historic tree-lined residential streets. Be sure to explore the variety of food and beverage options and award-winning restaurants serving cuisines from around the world.  Everything is a short 5–10-minute ride away or a 15–20-minute walk from the hotel.  

time icon 6 June, 2025 08:00 am to
09:00 am

Walking & Wellness

Start your day with fresh air, new connections and a walk to one of DC’s most stunning landmarks—the National Cathedral. We’ll begin gathering in the Omni lobby at 7:30 am and set off at 8:00 am sharp. Choose your pace: a brisk, energizing walk or a slower, social stroll—both perfect for conversation and camaraderie on this 2.6-mile walk. Along the way, take in the beauty of the city and the rare, serene atmosphere of the Cathedral grounds. Let’s connect, move and reflect on how far we’ve come as a community as gather for NAWBO’s 50th anniversary.

Led by Margaret Hernandez, NAWBO HQ

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Margaret Hernandez
Founder, SocializeLA
Location: Hotel Lobby - walk to National Cathedral

Start your day with fresh air, new connections and a walk to one of DC’s most stunning landmarks—the National Cathedral. We’ll begin gathering in the Omni lobby at 7:30 am and set off at 8:00 am sharp. Choose your pace: a brisk, energizing walk or a slower, social stroll—both perfect for conversation and camaraderie on this 2.6-mile walk. Along the way, take in the beauty of the city and the rare, serene atmosphere of the Cathedral grounds. Let’s connect, move and reflect on how far we’ve come as a community as gather for NAWBO’s 50th anniversary.

Led by Margaret Hernandez, NAWBO HQ

time icon 6 June, 2025 08:30 am to
09:15 am

Breakfast

Location: Empire Ballroom
time icon 6 June, 2025 09:00 am to
10:00 am

NAWBO Circle Meet Up/Continental Breakfast

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Val Jones
Executive Director, Wells Fargo Merchant Services
Location: Congressional Room
time icon 6 June, 2025 10:00 am to
10:15 am

NAWBO Annual Membership Meeting

Opening Remarks & Treasurer's Report

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Jen Earle
NAWBO CEO
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Thresette Briggs
2024-2025 NAWBO National Board Treasurer
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April Schneider
Head of Small & Business Banking, Wells Fargo Consumer, Small & Business Banking
Location: Empire Ballroom

Opening Remarks & Treasurer's Report

time icon 6 June, 2025 10:15 am to
11:15 am

Perspectives from Past Presidents

A great author once said, “There are only two lasting bequests we can hope to give our children. One of these is roots; the other, wings.” Hear from this distinguished group of past NAWBO National leaders about how NAWBO gave them the “roots” and “wings” that led to tremendous positive impacts for women business owners today. Session to be facilitated by longtime NAWBO friend and media partner, Monica Smiley.


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Dr. Janis Shinkawa
2024-2025 NAWBO National Board Chair
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Dr. Terry Neese
Founder and Award-Winning Small Business Advocate
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Wendy Lopez
Senior Vice President, AECOM, and Former Founder
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Virginia Littlejohn
Founder and Champion, Entrepreneurial Women Worldwide
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Monica Smiley
Editor and Publisher, Enterprising Women
Location: Empire Ballroom

A great author once said, “There are only two lasting bequests we can hope to give our children. One of these is roots; the other, wings.” Hear from this distinguished group of past NAWBO National leaders about how NAWBO gave them the “roots” and “wings” that led to tremendous positive impacts for women business owners today. Session to be facilitated by longtime NAWBO friend and media partner, Monica Smiley.


time icon 6 June, 2025 11:15 am to
11:45 am

Installation of NAWBO National Board & NAWBO Institute Board

Join us as we install the 2025-2026 NAWBO National Board and its Chair, Megan Patton along with the 2025-2026 NAWBO Institute Board and its Chair, Deanna Novak.

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Megan Patton
2025-2026 NAWBO National Board Chair Elect
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Deanna Novak
2025-2026 NAWBO Institute Chair Elect
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Suzanne Pease
Past NAWBO National President & Historian
Location: Empire Ballroom

Join us as we install the 2025-2026 NAWBO National Board and its Chair, Megan Patton along with the 2025-2026 NAWBO Institute Board and its Chair, Deanna Novak.

time icon 6 June, 2025 12:00 pm to
12:45 pm

Lunch Buffet & Keynote: Transforming Your Network Into Your Competitive Advantage

In a world defined by rapid change and constant adaptation, success is no longer an individual pursuit. Who we surround ourselves with isn’t just important—it’s everything, and true networking is about the transfer of humanity. When done right, it creates meaningful connections, mutual support and the shared exchange of value. It’s a ripple effect that drives transformation for individuals, teams and communities. Get ready to redefine networking and learn actionable strategies to unlock its full potential!

Key Takeaways:

  • Introduce a fresh, human-centered perspective to networking.
  • Share a proven framework for building a strategic internal and external network.
  • Stand out and be remembered in an increasingly busy, noisy and interconnected world.
  • Highlight how meaningful networking creates leverage and unlocks opportunities.
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Janine Garner
Author, Keynote Speaker, Podcast Host, CEO & Business Owner
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Val Jones
Executive Director, Wells Fargo Merchant Services
Location: Empire Ballroom

In a world defined by rapid change and constant adaptation, success is no longer an individual pursuit. Who we surround ourselves with isn’t just important—it’s everything, and true networking is about the transfer of humanity. When done right, it creates meaningful connections, mutual support and the shared exchange of value. It’s a ripple effect that drives transformation for individuals, teams and communities. Get ready to redefine networking and learn actionable strategies to unlock its full potential!

Key Takeaways:

  • Introduce a fresh, human-centered perspective to networking.
  • Share a proven framework for building a strategic internal and external network.
  • Stand out and be remembered in an increasingly busy, noisy and interconnected world.
  • Highlight how meaningful networking creates leverage and unlocks opportunities.
time icon 6 June, 2025 12:45 pm to
01:30 pm

Chapter Awards Ceremony & Presidents' Recognition

Let’s recognize our top chapters for their amazing work over this last year followed by our pinning ceremony. Past presidents and new presidents will take part in the pinning ceremony as the new presidents recite their pledge.

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Maryam Enders
National Sales Leader, VP of Cards, Retail & Merchant Services Group, Wells Fargo
Location: Empire Ballroom

Let’s recognize our top chapters for their amazing work over this last year followed by our pinning ceremony. Past presidents and new presidents will take part in the pinning ceremony as the new presidents recite their pledge.

time icon 6 June, 2025 01:30 pm to
02:00 pm

Break - Transition to Afternoon Sessions

Location: See sessions for specific locations
time icon 6 June, 2025 02:00 pm to
02:45 pm

Leader Onboarding - Part I - For Chapter Leaders

Leader Onboarding - Part I - Equipped for Success: Your Resource Guide to Leading with Confidence (For Chapter Leaders)


You don’t know what you don’t know! Get ready to unlock the secrets: who to call (or where to click!) when you have a question, what your legal responsibilities are as a board member, and how to cut your board meeting prep time down. We're here to simplify it for you—walk away with the top NAWBO facts every chapter leader needs to know.
Participants will:
• Discover who to contact and where to find answers fast, so you’re never left guessing.
• Walk away with essential NAWBO facts every chapter leader needs to succeed.

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Trisha Barita
2025-2026 CLC Chair
Location: Empire Ballroom

Leader Onboarding - Part I - Equipped for Success: Your Resource Guide to Leading with Confidence (For Chapter Leaders)


You don’t know what you don’t know! Get ready to unlock the secrets: who to call (or where to click!) when you have a question, what your legal responsibilities are as a board member, and how to cut your board meeting prep time down. We're here to simplify it for you—walk away with the top NAWBO facts every chapter leader needs to know.
Participants will:
• Discover who to contact and where to find answers fast, so you’re never left guessing.
• Walk away with essential NAWBO facts every chapter leader needs to succeed.

time icon 6 June, 2025 02:00 pm to
02:45 pm

Selling in Amazon's Store

See how successful Amazon selling partners got their start and are using the online retailer’s newest tools and innovations to grow their sales and success. Go behind their latest strategies and learn how they’re balancing their Amazon business with brick-and-mortar and other e-commerce pursuits.

Key Takeaways:

  • Hear real world insights from experienced Amazon selling partners
  • Discover the latest tools and innovation helping small businesses find growth both in and off of Amazon’s store
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Nichole MacDonald
Founder, Sash Bag
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Kaitlyn "Kate" Hill
Manager of Public Policy, Amazon
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Pauline Idogho
Founder & CEO, Mocktail Club
Location: Congressional Room

See how successful Amazon selling partners got their start and are using the online retailer’s newest tools and innovations to grow their sales and success. Go behind their latest strategies and learn how they’re balancing their Amazon business with brick-and-mortar and other e-commerce pursuits.

Key Takeaways:

  • Hear real world insights from experienced Amazon selling partners
  • Discover the latest tools and innovation helping small businesses find growth both in and off of Amazon’s store
time icon 6 June, 2025 02:00 pm to
02:45 pm

The Secret to Scaling: How to Grow Your Business Through Enterprise Value (Part I)

What does it really take to scale a business—strategically, sustainably and with the freedom every founder dreams of? It starts with understanding how Enterprise Value and your Business Health Score drive growth and scalability. In this session, we’ll unpack how to grow and scale your business by strengthening the underlying foundation and boosting your business health score. When your business health improves, scaling becomes easier, faster, more predictable—and more fun. We’ll introduce the 24 value drivers—core systems across sales, marketing, leadership and operations—that act as guardrails as you grow. You’ll walk away ready to assess your business health, close key gaps and focus on what truly moves the needle.

Key Takeaways:

  • Shift your mindset to scale through enterprise value 
  • Explore the 24 value drivers that are Integral to growth 
  • Understand how your business health score drives scalability
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Angi Semler Welch
Business Advisor & Partner, Cultivate Advisors
Location: Palladian Ballroom

What does it really take to scale a business—strategically, sustainably and with the freedom every founder dreams of? It starts with understanding how Enterprise Value and your Business Health Score drive growth and scalability. In this session, we’ll unpack how to grow and scale your business by strengthening the underlying foundation and boosting your business health score. When your business health improves, scaling becomes easier, faster, more predictable—and more fun. We’ll introduce the 24 value drivers—core systems across sales, marketing, leadership and operations—that act as guardrails as you grow. You’ll walk away ready to assess your business health, close key gaps and focus on what truly moves the needle.

Key Takeaways:

  • Shift your mindset to scale through enterprise value 
  • Explore the 24 value drivers that are Integral to growth 
  • Understand how your business health score drives scalability
time icon 6 June, 2025 02:00 pm to
02:45 pm

RockstarConfidence: Selling Brand YOU!!

What if YOU could be the ONLY choice that matters to your clients, customers and prospects? When they have a problem or challenge, they seek you out first. Think this is a dream? It can be a reality! To attract and close with ease, you must have RockstarConfidence—the unshakable belief that no matter what is happening in the economy, your industry, etc., you are the answer and worth paying for. Let Precious Williams show you what it means to possess this quality and how to change the narrative of how you are perceived in the marketplace, while creating raving clients and customers.  

Key Takeaways:

  • Unlock your inner Rockstar. 
  • Position yourself as the Rolls Royce of your industry. 
  • Take your pitches and presentations to the next level to get booked, hired, sought after and invested in.
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Precious Williams
Founder & CEO, Perfect Pitch Group
Location: Diplomat Ballroom

What if YOU could be the ONLY choice that matters to your clients, customers and prospects? When they have a problem or challenge, they seek you out first. Think this is a dream? It can be a reality! To attract and close with ease, you must have RockstarConfidence—the unshakable belief that no matter what is happening in the economy, your industry, etc., you are the answer and worth paying for. Let Precious Williams show you what it means to possess this quality and how to change the narrative of how you are perceived in the marketplace, while creating raving clients and customers.  

Key Takeaways:

  • Unlock your inner Rockstar. 
  • Position yourself as the Rolls Royce of your industry. 
  • Take your pitches and presentations to the next level to get booked, hired, sought after and invested in.
time icon 6 June, 2025 02:00 pm to
02:45 pm

Winning a Share of Procurement Opportunities - Part I

Whether it’s corporate supplier relations programs or federal procurement opportunities, master how certification as woman-owned, minority woman-owned and more can open the door and help you win your share. Get ready to validate your business and leverage certification to grow, plus speed network with other certification-oriented attendees.   


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Liz Whitehead
CEO, 12PointFive and Co-Mastermind of Diversity Masterminds®
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Shaquanta Locke
Supplier Equity & Inclusion Manager, Volkswagen Group of America
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Ade Solaru
Founder, SupplierGateway®
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Dr. Lena Graham-Morris
NAWBO Institute Board Member & Certification Committee Chair
Location: Executive Room

Whether it’s corporate supplier relations programs or federal procurement opportunities, master how certification as woman-owned, minority woman-owned and more can open the door and help you win your share. Get ready to validate your business and leverage certification to grow, plus speed network with other certification-oriented attendees.   


time icon 6 June, 2025 02:00 pm to
02:45 pm

NAWBO Circle Optional Offsite Activity, 2:00pm-4:00pm

The NAWBO Circle will be going to the International Spy Museum, a non-profit museum dedicated to the tradecraft, history, and contemporary role of espionage, featuring the world's largest collection of international espionage artifacts on public display. 

Location: International Spy Museum

The NAWBO Circle will be going to the International Spy Museum, a non-profit museum dedicated to the tradecraft, history, and contemporary role of espionage, featuring the world's largest collection of international espionage artifacts on public display. 

time icon 6 June, 2025 03:00 pm to
03:45 pm

Leader Onboarding - Part I (cont.) - For Chapter Leaders

Leader Onboarding - Equipped for Success: Your Resource Guide to Leading with Confidence - Part I (cont.)


You don’t know what you don’t know! Get ready to unlock the secrets: who to call (or where to click!) when you have a question, what your legal responsibilities are as a board member, and how to cut your board meeting prep time down. We're here to simplify it for you—walk away with the top NAWBO facts every chapter leader needs to know.

Participants will:

  • Discover who to contact and where to find answers fast, so you’re never left guessing.
  • Walk away with essential NAWBO facts every chapter leader needs to succeed.
speaker headshot
Trisha Barita
2025-2026 CLC Chair
Location: Empire Ballroom

Leader Onboarding - Equipped for Success: Your Resource Guide to Leading with Confidence - Part I (cont.)


You don’t know what you don’t know! Get ready to unlock the secrets: who to call (or where to click!) when you have a question, what your legal responsibilities are as a board member, and how to cut your board meeting prep time down. We're here to simplify it for you—walk away with the top NAWBO facts every chapter leader needs to know.

Participants will:

  • Discover who to contact and where to find answers fast, so you’re never left guessing.
  • Walk away with essential NAWBO facts every chapter leader needs to succeed.
time icon 6 June, 2025 03:00 pm to
03:45 pm

Begin With the End in Mind: Navigating the Exit Strategy Process

For most business owners, selling a business is one of the biggest financial decisions you will ever make. That’s why the best plan is to start now, not when you’re feeling done and ready for a new venture or retirement. With careful planning, you’ll incorporate business goals and objectives that enhance the value of your business for when it comes time to sell. This talk will guide you through the stages of selling—before, during and after—so you can maximize your business’s worth, ensure a smooth transition and set yourself up for long-term financial success. 

Key Takeaways: 

  • Learn how to increase your business’s value before you sell—it’s never too early to start
  • Understand what buyers are looking for, from financial metrics to operational efficiencies and more. 
  • Ensure your long-term financial success and stability so you can move forward after the sale with confidence.
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Diane Thomas
President, Premier Sales, Inc.
Location: Congressional Room

For most business owners, selling a business is one of the biggest financial decisions you will ever make. That’s why the best plan is to start now, not when you’re feeling done and ready for a new venture or retirement. With careful planning, you’ll incorporate business goals and objectives that enhance the value of your business for when it comes time to sell. This talk will guide you through the stages of selling—before, during and after—so you can maximize your business’s worth, ensure a smooth transition and set yourself up for long-term financial success. 

Key Takeaways: 

  • Learn how to increase your business’s value before you sell—it’s never too early to start
  • Understand what buyers are looking for, from financial metrics to operational efficiencies and more. 
  • Ensure your long-term financial success and stability so you can move forward after the sale with confidence.
time icon 6 June, 2025 03:00 pm to
03:45 pm

What’s Your Business Health Score? Identify Gaps That Will Unlock Your Growth Potential (Part II)

Now that you’ve adopted the Enterprise Value mindset, it’s time to apply it directly to your business growth. In this hands-on workshop, you’ll gain a clear understanding of your current business health score, as well as uncover the untapped potential of your business. You’ll begin to understand the gaps that, when addressed, will accelerate your ability to scale, maximize profitability and drive Enterprise Value.

Key Takeaways:

  • Calculate your Business Health Score to assess your current position 
  • Identify gaps that, when addressed, will accelerate growth and profitability 
  • Understand how closing these gaps means more $ for you—now and later
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Angi Semler Welch
Business Advisor & Partner, Cultivate Advisors
Location: Palladian Ballroom

Now that you’ve adopted the Enterprise Value mindset, it’s time to apply it directly to your business growth. In this hands-on workshop, you’ll gain a clear understanding of your current business health score, as well as uncover the untapped potential of your business. You’ll begin to understand the gaps that, when addressed, will accelerate your ability to scale, maximize profitability and drive Enterprise Value.

Key Takeaways:

  • Calculate your Business Health Score to assess your current position 
  • Identify gaps that, when addressed, will accelerate growth and profitability 
  • Understand how closing these gaps means more $ for you—now and later
time icon 6 June, 2025 03:00 pm to
03:45 pm

Wells Fargo Pitch Contest Winners Showcase

Every business owner can benefit from pitching their business effectively, but sometimes it can feel awkward or intimidating. That’s why we’re spotlighting the winners of this year’s pitch contest, featuring three women have turned bold ideas into winning presentations. Join us as these inspiring founders share their journeys, showcase their businesses and discuss how they have finetuned their pitch to open doors for their businesses. 

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Val Jones
Executive Director, Wells Fargo Merchant Services
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Georgette “Gigi” Dixon
EVP & Head of External Engagement, Wells Fargo
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Stephanie Berwick
Founder & CEO, Pastazerts
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Candace Taylor (CT) Anderson
Creative Director, Springclean
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Shari Barnes
Founder & Certified Online Business Manager, Outsourci
Location: Diplomat Ballroom

Every business owner can benefit from pitching their business effectively, but sometimes it can feel awkward or intimidating. That’s why we’re spotlighting the winners of this year’s pitch contest, featuring three women have turned bold ideas into winning presentations. Join us as these inspiring founders share their journeys, showcase their businesses and discuss how they have finetuned their pitch to open doors for their businesses. 

time icon 6 June, 2025 03:00 pm to
03:45 pm

Winning a Share of Procurement Opportunities - Part II

After you’ve mastered how certification—when leveraged right—can help you grow, you’ll take your networking to the next level with a high-energy speed networking session. Network with other certified women business owners as well as corporate representatives. Walk away with valuable insights, new connections and a game plan to win your share of opportunities!

Key Takeaways:

  • Learn how to leverage your certification to access contracting opportunities.
  • Engage in high-impact speed networking with corporate representatives.
  • Gain actionable strategies to stand out in procurement processes and win more contracts.
Location: Executive Room

After you’ve mastered how certification—when leveraged right—can help you grow, you’ll take your networking to the next level with a high-energy speed networking session. Network with other certified women business owners as well as corporate representatives. Walk away with valuable insights, new connections and a game plan to win your share of opportunities!

Key Takeaways:

  • Learn how to leverage your certification to access contracting opportunities.
  • Engage in high-impact speed networking with corporate representatives.
  • Gain actionable strategies to stand out in procurement processes and win more contracts.
time icon 6 June, 2025 04:00 pm to
04:45 pm

What's Your Exit Strategy?

Join us as Diane Thomas moderates a panel of NAWBO members who have great advice to share about selling your business based on their own experiences.

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Diane Thomas
President, Premier Sales, Inc.
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Jeanette Armbrust
CEO & Certified Executive Leadership Coach, Greenlight Leadership Consulting Group, LLC
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Shauna Huntington
2024-2025 NAWBO Institute Chair
Location: Congressional Room

Join us as Diane Thomas moderates a panel of NAWBO members who have great advice to share about selling your business based on their own experiences.

time icon 6 June, 2025 04:00 pm to
05:30 pm

Leader Onboarding 90-Day Quick Start: For Chapter Leaders

Leader Onboarding 90-Day Quick Start: Building Confidence and Connections from Day 1


Kick off your first 90 days with a powerful roadmap and insider strategies from National leaders and HQ staff who know your role inside out! In exclusive, role-specific peer groups, you’ll dive into real challenges, get clear on the Chapter of Excellence criteria, and walk away with a step-by-step plan to drive immediate impact. Don’t miss this chance to build your support network and start strong, armed with the insights and connections to make your mark from day one!
Participants will:
• Receive a 90-day roadmap with actionable steps to make an immediate impact in your role
• Engage in role-specific peer groups to tackle real challenges and share winning strategies.

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Robin Fisher
Owner and Designer of Bright Bird Creative
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Mindy Hinson
President & Founder, M3 Real Estate Group
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Janet Kendall White
Founder, Berkshire Group, Inc.
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Rochelle Stewart
Owner & Founder, Show Stopping Event Planning
Location: Empire Ballroom

Leader Onboarding 90-Day Quick Start: Building Confidence and Connections from Day 1


Kick off your first 90 days with a powerful roadmap and insider strategies from National leaders and HQ staff who know your role inside out! In exclusive, role-specific peer groups, you’ll dive into real challenges, get clear on the Chapter of Excellence criteria, and walk away with a step-by-step plan to drive immediate impact. Don’t miss this chance to build your support network and start strong, armed with the insights and connections to make your mark from day one!
Participants will:
• Receive a 90-day roadmap with actionable steps to make an immediate impact in your role
• Engage in role-specific peer groups to tackle real challenges and share winning strategies.

time icon 6 June, 2025 06:00 pm to
06:00 pm

Explore DC or Experience DC’s Iconic Monuments in a Whole New Light

A visit to Washington, DC, is a journey through American history—but have you ever seen it glow? While in town for NAWBO’s 50th anniversary event, take in the city’s most famous landmarks under the magic of moonlight! NAWBO has partnered with Old Town Trolley Tours to offer an exclusive 15% discount on the Monuments by Moonlight Night Tour tonight. This guided evening tour includes stops at:
 
Iwo Jima Marine Corps Memorial
FDR Memorial
Lincoln Memorial
Vietnam Veterans Memorial
Korean War Memorial
Martin Luther King, Jr. Memorial

See DC in a whole new light—literally! Book now with promo code WBC2025 here.

Location: Tour Departs from Union Station

A visit to Washington, DC, is a journey through American history—but have you ever seen it glow? While in town for NAWBO’s 50th anniversary event, take in the city’s most famous landmarks under the magic of moonlight! NAWBO has partnered with Old Town Trolley Tours to offer an exclusive 15% discount on the Monuments by Moonlight Night Tour tonight. This guided evening tour includes stops at:
 
Iwo Jima Marine Corps Memorial
FDR Memorial
Lincoln Memorial
Vietnam Veterans Memorial
Korean War Memorial
Martin Luther King, Jr. Memorial

See DC in a whole new light—literally! Book now with promo code WBC2025 here.

time icon 7 June, 2025 08:00 am to
09:00 am

Morning Meditation Session

Join us for a wonderful meditation session to get started today by focusing your mind on achieving a sense of calm and heightened awareness.


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Kathy Kamei
Founder & CEO, Kathy Kamei Jewelry
Location: Hammock Lawn or Cabinet Room (if it rains)

Join us for a wonderful meditation session to get started today by focusing your mind on achieving a sense of calm and heightened awareness.


time icon 7 June, 2025 08:30 am to
09:15 am

Breakfast

Location: Empire Ballroom Patio
time icon 7 June, 2025 08:30 am to
09:30 am

NextGen & NAWBO Circle Collab Event

The path to success is individual anything but linear. In this session, Next Gen attendees are invited to be in the room with the Circle as we hear the stories, individual lessons, and hard-earned wisdom from a panel of NAWBO Circle members in the top 3% of women owned businesses nationwide.


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Julie Bogart
Owner, Brave Writer
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Ranee Cress Wright
Owner, Drillmax & Animo Hat and Apparel
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Marianela Collado
Owner, Tobias Financial Advisors
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Pantea Dougani
Co-Founder & Managing Director, Excel Body Fitness, LLC
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Tamika Mason
CEO, Building For Mission
Location: Congressional Room

The path to success is individual anything but linear. In this session, Next Gen attendees are invited to be in the room with the Circle as we hear the stories, individual lessons, and hard-earned wisdom from a panel of NAWBO Circle members in the top 3% of women owned businesses nationwide.


time icon 7 June, 2025 08:30 am to
09:30 am

VIP First Time Attendee & New Member Meet and Greet

Join us for a special session designed to welcome first-time attendees and new members to NAWBO’s National Women’s Business Conference. Connect with fellow attendees, learn about NAWBO’s mission and hear how our session sponsor, Stacy’s Pita Chips, is partnering with us to support women business owners nationwide. After the welcome, Margaret will lead an in-person Empower Hour, guiding you through two impactful questions to discuss in small mastermind groups—an opportunity to share insights, gain inspiration and make lasting connections. 

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Deanna Novak
2025-2026 NAWBO Institute Chair Elect
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Margaret Hernandez
Founder, SocializeLA
Location: Executive Room

Join us for a special session designed to welcome first-time attendees and new members to NAWBO’s National Women’s Business Conference. Connect with fellow attendees, learn about NAWBO’s mission and hear how our session sponsor, Stacy’s Pita Chips, is partnering with us to support women business owners nationwide. After the welcome, Margaret will lead an in-person Empower Hour, guiding you through two impactful questions to discuss in small mastermind groups—an opportunity to share insights, gain inspiration and make lasting connections. 

time icon 7 June, 2025 10:00 am to
11:45 am

Keynote General Session – Fireside Chat with Ashley Judd

Ashley Judd knows what it’s like to want to make the world a better place—and more importantly, to use her voice, even when at times it felt like she was the only one, to help make small yet meaningful changes that amount to significant change over time. For Ashley, her advocacy passions are the rights and health of girls and women worldwide. For NAWBO, it’s bipartisan issues impacting women and small business owners. Grab a seat for this inspiring chat about what’s possible when you use your voice for good. Ashley’s efforts have indeed made the world a better place and earned her recognitions like Time magazine’s 2017 Person of the Year and the United Nations 2019 Global Advocate of the Year.

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Ashley Judd
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Crystal Zanon
Partner, MPACT Financial Group and Past NAWBO National & Institute Chair
Location: Regency Ballroom

Ashley Judd knows what it’s like to want to make the world a better place—and more importantly, to use her voice, even when at times it felt like she was the only one, to help make small yet meaningful changes that amount to significant change over time. For Ashley, her advocacy passions are the rights and health of girls and women worldwide. For NAWBO, it’s bipartisan issues impacting women and small business owners. Grab a seat for this inspiring chat about what’s possible when you use your voice for good. Ashley’s efforts have indeed made the world a better place and earned her recognitions like Time magazine’s 2017 Person of the Year and the United Nations 2019 Global Advocate of the Year.

time icon 7 June, 2025 12:00 pm to
01:00 pm

Power Lunch: Engaging in Conversation Circles With Mercer Advisors

Mix, mingle and make it count! Grab your meal and a seat at one of our dynamic Conversation Circles—small-group discussions led by expert advisors from Mercer Advisors. With engaging prompts designed to spark connection, you’ll dive into meaningful conversations, share experiences and pick up fresh insights from fellow women business owners from across the country. It's networking made easy, fun and impactful.

Key Takeaways:

  • Make new connections beyond your chapter in a relaxed, engaging setting.
  • Participate in guided discussions on business challenges, growth and leadership.
  • Leave inspired, energized and armed with new ideas and contacts.
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Kristen Comeau
Regional Vice President, Mercer Advisors
Location: Regency Ballroom

Mix, mingle and make it count! Grab your meal and a seat at one of our dynamic Conversation Circles—small-group discussions led by expert advisors from Mercer Advisors. With engaging prompts designed to spark connection, you’ll dive into meaningful conversations, share experiences and pick up fresh insights from fellow women business owners from across the country. It's networking made easy, fun and impactful.

Key Takeaways:

  • Make new connections beyond your chapter in a relaxed, engaging setting.
  • Participate in guided discussions on business challenges, growth and leadership.
  • Leave inspired, energized and armed with new ideas and contacts.
time icon 7 June, 2025 02:00 pm to
02:45 pm

Leadership - Fearless Founders Panel: Unlocking Capital for Growth

Women face significant barriers in accessing capital for launching and scaling their businesses, despite evidence showing they often exceed growth expectations. Three amazing founders will share their journey, including actionable insights and resources to help bridge the funding gap. Vera Jones will moderate this panel.


Key Takeaways: 

  • Understand challenges women face in accessing funding and how to overcome them.
  • Gain real-world insights from women who have successfully navigated the funding landscape.
  • Walk away with tools, strategies and connections to bridge your funding gap.
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Vicky Pasche
CEO & Co-Founder of Dapper Boi
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Catherine Curry Williams
Founder of Shane’s Inspiration and Co-founder of She Angels Foundation
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Dana Marlowe
Founder, I Support the Girls & Accessibility Partners
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Vera Jones
Motivational Speaker, Author & Coach
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Mercedes Garcia
Vice President Community Relations, Public Policy, Mastercard
Location: Empire Ballroom

Women face significant barriers in accessing capital for launching and scaling their businesses, despite evidence showing they often exceed growth expectations. Three amazing founders will share their journey, including actionable insights and resources to help bridge the funding gap. Vera Jones will moderate this panel.


Key Takeaways: 

  • Understand challenges women face in accessing funding and how to overcome them.
  • Gain real-world insights from women who have successfully navigated the funding landscape.
  • Walk away with tools, strategies and connections to bridge your funding gap.
time icon 7 June, 2025 02:00 pm to
02:45 pm

Advocacy - The Economic Landscape in 2025: Key Insights for Women Entrepreneurs

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Dane Stangler
Vice President of Strategic Initiatives, Bipartisan Policy Center
Location: Palladian Ballroom
time icon 7 June, 2025 02:00 pm to
02:45 pm

Education - Go to Market Success: Creating an Effective Launch Plan

Launching products and services in new markets is a crucial part of every woman business owner’s success story. Explore effective go-to-market strategies, including how to identify target audiences, craft compelling messages, build strategic partnerships and leverage digital marketing tools and artificial intelligence to maximize reach.


Key Takeaways: 

  • Learn how to identify target audiences and craft compelling messaging.
  • Discover how to use cutting-edge digital tools and artificial intelligence to expand your reach.
  • Understand how to build strategic partnerships to accelerate market entry and success.
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Melissa Richards Person
Founder, Innovator & “On Demand” Chief Marketing Officer, Third Arm Consulting
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Colleen Galvin
Director of Product Management, Mastercard’s North America Small Business Segment
Location: Diplomat Ballroom

Launching products and services in new markets is a crucial part of every woman business owner’s success story. Explore effective go-to-market strategies, including how to identify target audiences, craft compelling messages, build strategic partnerships and leverage digital marketing tools and artificial intelligence to maximize reach.


Key Takeaways: 

  • Learn how to identify target audiences and craft compelling messaging.
  • Discover how to use cutting-edge digital tools and artificial intelligence to expand your reach.
  • Understand how to build strategic partnerships to accelerate market entry and success.
time icon 7 June, 2025 02:00 pm to
02:45 pm

NAWBO Circle Only Session: What to Know About EOS

Curious about EOS? Hear from a fellow Circle member who can speak from firsthand experience on what EOS does and what you need to know if you are considering implementing it in your own business. EOS (Entrepreneurs Operational System) is a framework that helps businesses improve their operations and achieve their goals.  

In this session Nikki will share her experience and knowledge on tools and principles that can help businesses: 

  • Clarify their vision: Break down their vision into clear, actionable steps.
  • Improve communication: Ensure all team members are aligned with the company's goals.
  • Improve efficiency: Standardize core business processes to ensure consistency and scalability.
  • Improve accountability: Build a culture of accountability and make meetings more productive.
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Nikki Rohloff
Managing Partner, Rohloff Associates & Founder, Canopy Accounting
Location: Congressional Room

Curious about EOS? Hear from a fellow Circle member who can speak from firsthand experience on what EOS does and what you need to know if you are considering implementing it in your own business. EOS (Entrepreneurs Operational System) is a framework that helps businesses improve their operations and achieve their goals.  

In this session Nikki will share her experience and knowledge on tools and principles that can help businesses: 

  • Clarify their vision: Break down their vision into clear, actionable steps.
  • Improve communication: Ensure all team members are aligned with the company's goals.
  • Improve efficiency: Standardize core business processes to ensure consistency and scalability.
  • Improve accountability: Build a culture of accountability and make meetings more productive.
time icon 7 June, 2025 03:00 pm to
03:45 pm

Leadership - Game On: Gleaning Leadership Lessons from Top Athletes

Success in business often mirrors the dynamics of sports, where strategy, teamwork and resilience are all key. Be inspired by leadership lessons from top athletes on how to build winning teams, cultivate a competitive mindset, navigate challenges and setbacks and more on your own journey to victory. This panel is moderated by Bank of America.

 

Key Takeaways: 

  • Apply leadership lessons from top athletes to build strong, high-performing teams.
  • Develop the resilience and strategic thinking needed to navigate challenges and stay ahead.
  • Learn how to adapt, persevere and drive success even in the face of obstacles.
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Lei Wang
Leadership Developer, Executive Advisor & Keynote Speaker
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Sonia Chase
Former WNBA Player and President & CEO of Chase Your Dreams Academy
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Kristine Lilly
2x World Cup Champion & 2x Olympic Gold Medalist
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Cathy Callahan
Managing Director of Northeast Regional Executive Business Banking, Bank of America
Location: Empire Ballroom

Success in business often mirrors the dynamics of sports, where strategy, teamwork and resilience are all key. Be inspired by leadership lessons from top athletes on how to build winning teams, cultivate a competitive mindset, navigate challenges and setbacks and more on your own journey to victory. This panel is moderated by Bank of America.

 

Key Takeaways: 

  • Apply leadership lessons from top athletes to build strong, high-performing teams.
  • Develop the resilience and strategic thinking needed to navigate challenges and stay ahead.
  • Learn how to adapt, persevere and drive success even in the face of obstacles.
time icon 7 June, 2025 03:00 pm to
03:45 pm

Advocacy - Capital in Uncertain Times: What Business Owners Need to Know Now

Tariffs. Unemployment. Inflation. Stagflation. Interest rates. These major economic forces dominate headlines, but what do they really mean for your business when you're trying to access capital? While no one-size-fits-all answer exists, especially given the diversity of small businesses across America, there are universal principles that can help owners weather volatility and grow with confidence. This practical and energizing session is ideal for small business owners who want to stay informed, stay resilient and leverage OPM (other people’s money).

Key Takeaways:  

  • Decode economic terms and understand how current trends are affecting small business capital markets.
  • Gain insight into how lenders and investors are making decisions in today’s environment.
  • Learn actionable strategies to strengthen your financial foundation and stay agile in uncertain times.
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Noa Simons
Co-Founder & CEO, GoodBread
Location: Palladian Ballroom

Tariffs. Unemployment. Inflation. Stagflation. Interest rates. These major economic forces dominate headlines, but what do they really mean for your business when you're trying to access capital? While no one-size-fits-all answer exists, especially given the diversity of small businesses across America, there are universal principles that can help owners weather volatility and grow with confidence. This practical and energizing session is ideal for small business owners who want to stay informed, stay resilient and leverage OPM (other people’s money).

Key Takeaways:  

  • Decode economic terms and understand how current trends are affecting small business capital markets.
  • Gain insight into how lenders and investors are making decisions in today’s environment.
  • Learn actionable strategies to strengthen your financial foundation and stay agile in uncertain times.
time icon 7 June, 2025 03:00 pm to
03:45 pm

Education - How to Deliver an Ideal Message in Less-Than-Ideal Circumstances

Effective leadership goes beyond strategy—it requires navigating tough conversations with confidence. Hear proven techniques from a top conflict strategist to communicate under pressure, build trust and maintain composure, even in the face of resistance. Get equipped with practical tools to turn conflict into collaboration.

Key Takeaways: 

  • Learn how to handle discussions effectively, even when they feel difficult or uncomfortable.
  • Understand techniques to stay calm and composed under pressure while building trust.
  • Gain practical tools to transform conflict into opportunities for teamwork and collaboration.
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Ryan Marshall Dunlap
Founder and Chief Conflict Officer, Conflictish
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Keon Haley
Program Director, FICO’s Score A Better Future™
Location: Diplomat Ballroom

Effective leadership goes beyond strategy—it requires navigating tough conversations with confidence. Hear proven techniques from a top conflict strategist to communicate under pressure, build trust and maintain composure, even in the face of resistance. Get equipped with practical tools to turn conflict into collaboration.

Key Takeaways: 

  • Learn how to handle discussions effectively, even when they feel difficult or uncomfortable.
  • Understand techniques to stay calm and composed under pressure while building trust.
  • Gain practical tools to transform conflict into opportunities for teamwork and collaboration.
time icon 7 June, 2025 04:00 pm to
05:00 pm

Exhibit Hall Hour

Take the time to come see our exhibitors in Ambassador Ballroom, Regency Gallery and Bird Cage Walk!

Location: Ambassador Ballroom, Regency Gallery and Bird Cage Walk

Take the time to come see our exhibitors in Ambassador Ballroom, Regency Gallery and Bird Cage Walk!

time icon 7 June, 2025 06:00 pm to
08:00 pm

NAWBO Reception: 70’s Garden Party

Location: Empire Ballroom & Patio
time icon 8 June, 2025 08:00 am to
09:00 am

Morning Yoga & Wellness Session

Get your morning started with a wonderful yoga and wellness class. Appropriate for most fitness levels. You may want to bring water and a towel!

Location: Hammock Lawn or Cabinet Room (if it rains)

Get your morning started with a wonderful yoga and wellness class. Appropriate for most fitness levels. You may want to bring water and a towel!

time icon 8 June, 2025 08:30 am to
09:15 am

Breakfast

Location: Empire Ballroom Patio
time icon 8 June, 2025 08:30 am to
09:30 am

Sponsor/VIP Appreciation Breakfast

Location: Executive Room
time icon 8 June, 2025 10:00 am to
11:45 am

Keynote General Session - Fireside Chat with Cynthia "Cynt" Marshall

Cynt Marshall has built some of the world’s most inclusive and successful organizations. From her decades-long career at AT&T, which earned a spot on Fortune’s 100 Best Companies to Work For list, to nearly seven transformative years as CEO of the Dallas Mavericks, who garnered the NBA’s Inclusion Leadership Award twice—Cynt’s journey is nothing short of remarkable. Now leading her own consulting firm, she continues to inspire teams to achieve greatness through her commitment to inclusion, equity and operational excellence. Sit down with Bank of America’s Jill Calabrese Bain and Cynt for an inspiring conversation about Cynt's trailblazing career and powerful lessons she’s learned along the way. Discover actionable insights and leadership strategies that can help you foster inclusivity, drive results and redefine success in your own organization. 

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Cynthia Cynt Marshall
President & CEO of Marshalling Resources, Former Dallas Mavericks CEO, Retired AT&T Executive and Author
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Jill Calabrese Bain
Managing Director of Business, Bank of America
Location: Regency Ballroom

Cynt Marshall has built some of the world’s most inclusive and successful organizations. From her decades-long career at AT&T, which earned a spot on Fortune’s 100 Best Companies to Work For list, to nearly seven transformative years as CEO of the Dallas Mavericks, who garnered the NBA’s Inclusion Leadership Award twice—Cynt’s journey is nothing short of remarkable. Now leading her own consulting firm, she continues to inspire teams to achieve greatness through her commitment to inclusion, equity and operational excellence. Sit down with Bank of America’s Jill Calabrese Bain and Cynt for an inspiring conversation about Cynt's trailblazing career and powerful lessons she’s learned along the way. Discover actionable insights and leadership strategies that can help you foster inclusivity, drive results and redefine success in your own organization. 

time icon 8 June, 2025 12:00 pm to
01:30 pm

Strength From a Global Community: The Power of Women Supporting Women (Lunch & Panel)

In an increasingly interconnected world, the success of one woman can spark change for many. This session explores the importance of building global relationships among women business owners—not just to grow our individual enterprises, but to uplift women everywhere. Join influential leaders from international women’s business organizations and other global entities for an inspiring conversation about how relationships and collaboration around the world fuel innovation, strengthen communities and drive collective progress. Whether or not your business currently operates internationally, this will open your eyes to the power and possibility of a united global sisterhood.

Key Takeaways:

  • Learn how women supporting women worldwide drives collective progress, innovation and resilience for all.
  • Explore practical ways to build international relationships that amplify your impact, even if your business isn’t global.
  • Gain insights into how a united community of women business owners can influence positive change for economies, societies and future generations.
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Teresa Meares
Founder, Jatem International & FCEM World Vice President
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Marie-Christine Oghly
World President, Femmes Chefs d’Entreprises Mondiales
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Molly Gimmel
Serial Entrepreneur, Author and Female Leadership Champion
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Amisha Jay Dalwadi
Co-Founder & CEO, House of Devi
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Mtra. Ivett Jeanett Bonifaz Famania
National President, Mexican Association of Women Entrepreneurs
Location: Regency Ballroom

In an increasingly interconnected world, the success of one woman can spark change for many. This session explores the importance of building global relationships among women business owners—not just to grow our individual enterprises, but to uplift women everywhere. Join influential leaders from international women’s business organizations and other global entities for an inspiring conversation about how relationships and collaboration around the world fuel innovation, strengthen communities and drive collective progress. Whether or not your business currently operates internationally, this will open your eyes to the power and possibility of a united global sisterhood.

Key Takeaways:

  • Learn how women supporting women worldwide drives collective progress, innovation and resilience for all.
  • Explore practical ways to build international relationships that amplify your impact, even if your business isn’t global.
  • Gain insights into how a united community of women business owners can influence positive change for economies, societies and future generations.
time icon 8 June, 2025 01:45 pm to
02:30 pm

Leadership - Balance is BULL$H!T: 7 Steps to Boycotting Balance and Living Life your Terms 

Tired of the relentless pursuit of work/life balance and trying to be everything to everyone all the time? Challenge the myth of balance and redefine success on your own terms by exploring the hard truths behind the struggle, learning practical strategies to overcome guilt, accept support and prioritize what matters and creating the life you deserve.  

 

Key Takeaways

  • Understand why the traditional idea of balance may not be realistic.
  • Learn practical strategies for letting go of guilt, accepting help and prioritizing what matters.
  • Gain insight into how to design a fulfilling life by focusing on what’s important.
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Luly B Carreras
Business and Life Strategist
Location: Empire Ballroom

Tired of the relentless pursuit of work/life balance and trying to be everything to everyone all the time? Challenge the myth of balance and redefine success on your own terms by exploring the hard truths behind the struggle, learning practical strategies to overcome guilt, accept support and prioritize what matters and creating the life you deserve.  

 

Key Takeaways

  • Understand why the traditional idea of balance may not be realistic.
  • Learn practical strategies for letting go of guilt, accepting help and prioritizing what matters.
  • Gain insight into how to design a fulfilling life by focusing on what’s important.
time icon 8 June, 2025 01:45 pm to
02:30 pm

Advocacy - Navigating the Tax Landscape: What Business Owners Need to Know

While the current tax code may not be experiencing sweeping changes, the landscape is constantly shifting—and as a business owner, timing is everything. Understanding when changes may happen can be just as important as what changes occur. This session will offer practical insights on how potential tax code adjustments and updates at the IRS could impact your business. You’ll walk away with common-sense tips and tools to help you stay informed, plan ahead, and make strategic decisions for your company—regardless of the pace of policy change. 

Key Takeaways

  • Prepare for the future or simply avoid any tax surprises.
  • Feel more confident navigating the tax environment today and tomorrow.
  • Stay informed to make strategic decisions for your company.
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Caroline Bruckner
Tax Professor & Managing Director, Kogod Tax Policy Center, American University
Location: Palladian Ballroom

While the current tax code may not be experiencing sweeping changes, the landscape is constantly shifting—and as a business owner, timing is everything. Understanding when changes may happen can be just as important as what changes occur. This session will offer practical insights on how potential tax code adjustments and updates at the IRS could impact your business. You’ll walk away with common-sense tips and tools to help you stay informed, plan ahead, and make strategic decisions for your company—regardless of the pace of policy change. 

Key Takeaways

  • Prepare for the future or simply avoid any tax surprises.
  • Feel more confident navigating the tax environment today and tomorrow.
  • Stay informed to make strategic decisions for your company.
time icon 8 June, 2025 01:45 pm to
02:30 pm

Education - AI Prompt Engineering for Marketers: Unlocking the Potential

Take your marketing to the next level—maximizing efficiency and boosting creativity—by unlocking the full potential of Meta AI in your work. During this session, you'll get expert guidance on how prompt engineering can revolutionize your marketing workflow. Plus, learn to craft effective prompts for content generation, idea creation and data analysis. 

Key Takeaways:

  • Learn the fundamentals of prompt engineering and how it applies to marketing.
  • Discover how to generate content, brainstorm ideas and analyze data using AI tools.
  • Gain practical tips to optimize your workflow and increase productivity with Meta AI.
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Krista Neher
CEO, Boot Camp Digital
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Caleb Pultman
Public Policy Manager, Meta
Location: Diplomat Ballroom

Take your marketing to the next level—maximizing efficiency and boosting creativity—by unlocking the full potential of Meta AI in your work. During this session, you'll get expert guidance on how prompt engineering can revolutionize your marketing workflow. Plus, learn to craft effective prompts for content generation, idea creation and data analysis. 

Key Takeaways:

  • Learn the fundamentals of prompt engineering and how it applies to marketing.
  • Discover how to generate content, brainstorm ideas and analyze data using AI tools.
  • Gain practical tips to optimize your workflow and increase productivity with Meta AI.
time icon 8 June, 2025 01:45 pm to
02:30 pm

NAWBO Circle Only Session: Working in Your Zone of Genius

Join the Circle to explore the latest model of success development created by Patrick Lencioni: The 6 types of Working Genius. This new model helps people discover their natural gifts and thrive in their work and life. Working Genius identifies the six fundamental activities that are required for any type of work and provides a simple framework for how work gets done. Too many people feel frustrated, underutilized or misunderstood at work. Far too many teams experience failure, feel stuck or are confused because they don't know how to tap into the people around them. Working Genius is changing the way people are thinking about their work and teams, and is leading to more dignified, fulfilled and successful work. You will have the opportunity to take the assessment prior to the workshop to deepen the discussion and learning. 

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Molly Gimmel
Serial Entrepreneur, Author and Female Leadership Champion
Location: Congressional Room

Join the Circle to explore the latest model of success development created by Patrick Lencioni: The 6 types of Working Genius. This new model helps people discover their natural gifts and thrive in their work and life. Working Genius identifies the six fundamental activities that are required for any type of work and provides a simple framework for how work gets done. Too many people feel frustrated, underutilized or misunderstood at work. Far too many teams experience failure, feel stuck or are confused because they don't know how to tap into the people around them. Working Genius is changing the way people are thinking about their work and teams, and is leading to more dignified, fulfilled and successful work. You will have the opportunity to take the assessment prior to the workshop to deepen the discussion and learning. 

time icon 8 June, 2025 02:30 pm to
04:30 pm

Afternoon for Exploring Adams Morgan and the District!

Location: Washington, DC
time icon 8 June, 2025 05:00 pm to
06:00 pm

Pre-Gala Reception & Photo Opp

Location: Regency Ballroom
time icon 8 June, 2025 06:00 pm to
06:45 pm

NAWBO 50th Anniversary Gala Dinner

Location: Regency Ballroom
time icon 8 June, 2025 06:45 pm to
07:45 pm

Woman Business Owner of the Year Panel

Hear from this year's top three finalists for the 2025 NAWBO Woman Business Owner of the Year. Panel moderated by Beth Hoving of Bank of America.

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Beth Hoving
Business Support Executive, Bank of America
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Christine E. B. Howard
Founder, E.B. Howard Consulting – NAWBO Buffalo Niagara
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Dr. Allison Key
Founder & Primary Physician/Medical Director, 3:16 Healthcare – NAWBO Virtual
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Aquila Mendez-Valdez
Founder, Haute in Texas & Haute in Network Agencies – NAWBO San Antonio
Location: Regency Ballroom

Hear from this year's top three finalists for the 2025 NAWBO Woman Business Owner of the Year. Panel moderated by Beth Hoving of Bank of America.

time icon 8 June, 2025 07:45 pm to
08:30 pm

NAWBO Awards Presentations

Join us in celebrating Terry Bradley Dunn, the winner of the 2025 Gillian Rudd Award and Suzanne Pease, the winner of the 2025 Susan Hager Award.

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Suzanne Pease
Past NAWBO National President & Historian
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Terry Bradley Dunn
President & CEO, Tai-Lynn HR Solutions
Location: Regency Ballroom

Join us in celebrating Terry Bradley Dunn, the winner of the 2025 Gillian Rudd Award and Suzanne Pease, the winner of the 2025 Susan Hager Award.

time icon 8 June, 2025 08:30 pm to
10:30 pm

Celebration and Dancing

Location: Regency Ballroom
time icon 5 June, 2025 08:00 am to
11:00 am

Thursday, June 5 Registration: Come check in and get your name badge!

Location: Empire Ballroom Foyer
time icon 6 June, 2025 08:00 am to
01:00 pm

Friday, June 6 Registration: Come check in and get your name badge!

Location: West Registration Desk
time icon 7 June, 2025 08:00 am to
01:00 pm

Saturday, June 7 Registration: Come check in and get your name badge!

Location: West Registration Desk
time icon 8 June, 2025 08:00 am to
11:00 am

Sunday, June 8 Registration: Come check in and get your name badge!

Location: West Registration Desk
time icon 7 June, 2025 08:00 am to
05:00 pm

Saturday, June 7: Visit Exhibits in Ambassador Ballroom, Regency Gallery, Bird Cage Walk and more!

Location: Throughout West conference spaces!
time icon 8 June, 2025 08:00 am to
02:00 pm

Sunday, June 8: Visit Exhibits in Ambassador Ballroom, Regency Gallery, Bird Cage Walk and more!

Location: Throughout West conference spaces!
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